Liberal Democrats

Prater Raines has been the leading provider of online campaigning tools to the Liberal Democrats since 2002. Our scalable, hosted solution is used by hundreds of Lib Dem sites across the country – from MPs to MEPs, local parties to party campaign organisations, council groups and regions.

In July we launched a new site with a bespoke design for Stephen Lloyd, Liberal Democrat Parliamentary Spokesman (and former MP) for Eastbourne.

The new site was a key part of Stephen’s recently announced bid for re-election at the next General Election.

The site is based on and has the same functionality of our Liberal Democrat service, but the look and feel was intentionally very different to our other sites and based on ideas from Stephen’s team. It’s also designed to be totally mobile friendly and drive sign-ups to build Stephen’s team – and it’s working.

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Tim Farron MP Homepage Screenshot

A fresh look for the website of one of our longstanding clients: Tim Farron, MP for Westmorland and Lonsdale and Leader of the Liberal Democrats.

The design has been tested to be responsive and look good on a wide range of devices and screen sizes, and is one of over 30 available to the users of our Lib Dem Foci2 service.

Lib Dem clients can find out more on our Foci2 Facebook support group at https://www.facebook.com/groups/Foci2/

Jacky Howe website screenshot

Prater Raines has been asked by various Liberal Democrat regions to deliver websites for their PCC candidates.

An important part of each campaign will be fundraising, using our Go Cardless powered donation facility, and keeping in touch with supporters, using our extensive email campaigning function.

Email campaigns with Prater Raines can be targeted at every level, with the ability to send emails to supporters in specific polling districts, wards, and constituencies. Email campaigns can also target supporters based upon the campaigns they’ve supported (through signing petitions or completing surveys), the amounts they’ve donated, and whether or not they’re a party member.

Wider campaigns can be developed through the use of petitions, surveys, opinion polls, and events set up from within your site, all of which can easily be shared to social media.

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Tim Farron MP Homepage Screenshot

Prater Raines has been supporting Liberal Democrat MPs since 2003, when we first developed the website of Andrew Stunell. We continue to do so today, delivering websites for Tim Farron MP and Greg Mulholland MP.

Through our system of daily, weekly and monthly email digests, we offer an unparalleled ability to match ground campaigning through Focus leaflets with online campaigning via email. You produce the content, and we’ll handle the delivery.  The perfect system for hardworking local MPs.

In these days of big data, we also offer open, click and donation tracking as standard, as well as the ability to import data from other sources.

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We were delighted to be asked to create a website presence for three candidates in the Liberal Democrat Presidential Election 2014. Each website needed to make use of base Foci2 skins in a unique way, incorporating strong imagery, engaging content, and CSS overrides, to create a brand identity for the candidate that distinguished them from their competitors who were also using the same web services.

Each campaign sought to engage with members in unique ways, leveraging our social media integration, contact/volunteer forms, and email digests to keep supporters engaged and updated throughout the campaign.

The Liberal Democrat President, Sal Brinton continues to use her site to help keep members up to date with her work as President.

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Liberal Democrat Image sell party branded goods and support material for Liberal Democrat activists and campaigners online and by phone.

With a wide range of different products, many personalisable and available in different varieties, their online shop needed to be budget-conscious yet flexible and easily updateable.

The site includes a secure checkout, integration with their payment provider HSBC, and can authenticate party members for the sale of restricted products.